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RICARD

MERCH.

Client : RICARD

Expertises : Trend research, product design.

Agency : Monument

We assisted the Ricard team in creating their new ambassador uniforms. Unisex and resolutely modern, the sweatshirt draws inspiration from the past to build the brand's future. It is now one of the symbols of the iconic southern brand. The bucket hat tells the story of the brand: reversible, it pays tribute to the brand's heritage on one side and expresses the future on the other.

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